Independent publishers and authors can make more money by selling their books directly to the reader. Cut out the middleman and keep more of your profits. And, get to know the readers who are actually buying your book! Retailers never share the contact information of who is buying your book. But when you cut out the retailer, you really get to know the reader. In this presentation Diane Windsor will discuss how to sell your books directly to your reader from your website using print-on-demand solutions.