Self-Publishing Pitfalls, Pro Tips, and a Smarter Path Forward
Leigh Pierce, Ingram Content Group
Self-publishing can be empowering—but also overwhelming. In this session, we’ll explore common pitfalls authors and publishers often overlook, share practical tips to strengthen your publishing strategy, and highlight how IngramSpark can streamline your path to success. Whether you’re new to self-publishing or looking to sharpen your approach, this session offers real-world insights, actionable advice, and time for Q&A to get your questions answered.
- A clear understanding of the self-publishing process—from file setup to global distributionCommon mistakes to avoid that can cost time, money, or sales
- Pro tips for creating a more professional, market-ready book
- The hidden opportunities and tools available through IngramSpark
- Actionable steps to improve visibility, reach, and long-term success
- Answers to real-world publishing questions during a live Q&A
Speaker Bio
Leigh Pierce is a Key Account Sales Manager at IngramSpark, part of Ingram Content Group, where she specializes in strategic growth and support for independent publishers and authors. With eight years at Ingram, she began her career in Customer Support before moving into Sales, where she helps clients expand their reach through print-on-demand and self-publishing solutions. Leigh is passionate about building relationships and equipping the publishing community with the tools they need to succeed. She holds a BA and MFA in Creative Writing from Western Kentucky University and is also a published poet and proud mama of two tiny humans.