IPNE ACADEMY
Successful Book Events: A Seasoned Publisher’s Proven Strategies
Scott Channell talks with Deidre Randall, about her top steps for pitching book events and turning them into smash hits that can lead to increased book sales, speaking engagements, networking opportunities, fame & fortune.
WEBSITES THAT SELL BOOKS
Charlotte Pierce and Scott Channel discuss the importance of your author website with guest Laura Williams. They cover essentials like domain names and costs, turnkey vs. WordPress sites, content categories, reader-engagement strategies, understanding your overall mission and goals as an author/publisher, and more.
SELL MORE BOOKS WITH EMAIL
Hosts & IPNE board members Charlotte Pierce & Scott Channell present best practices for building your list and serving your subscribers. A robust email list is the cornerstone of a successful book marketing plan. And once you start seeing results, we guarantee you’ll enjoy the task more!
BUILDING AN EFFECTIVE AUTHOR PLATFORM
With mindful, regular cultivation, a well built-out author platform can set you up for booming book sales by the time your publication date rolls around. You can start building your platform any time, but doing it before you even start writing is highly recommended.
NUTS & BOLTS OF PUBLISHING YOUR FIRST BOOK
Host Charlotte Pierce of Face The Book TV & Pierce Press discusses the “first book” checklist with successful publisher Scott Channell. Both are also board members at Independent Publishers of New England.
BOOK MARKETING TIMETABLE
As an independent author, marketing needs to be part of your mindset, as soon as know you want to write a book, even if your publication date is years away. Even if you publish through a traditional press or hybrid publisher, there are ways to build and leverage your “author platform” long before the book is in your hand.
Create an Effective Author Platform with Jennifer Thompson
Publisher and consultant Jeniffer Thompson knocks it out of the park with this presentation on building your author “platform” at our IPNE 2022 conference..