How to Make Money With Your Book
Susan Friedmann, Aviva Publishing
Writing the book was hard. Selling it can feel even harder. If your sales have stalled or your book isn’t bringing in the results you hoped for, you’re not alone. This session gives nonfiction authors a practical look at what really works to turn a book into income. You’ll learn how to find bulk buyers, get speaking opportunities, and use your book to grow your business or brand. No gimmicks. No overnight promises. Just smart, doable strategies that help your book open doors and create momentum. If you’re ready to make your book work for you, this session will show you how.
- 3 reasons your book isn’t making money—and how to fix it
- The #1 mistake authors make with bulk sales
- 2 simple ways to turn your book into a client magnet
- How to land paid speaking gigs using one tool you already have
- Build a 3-part plan to start earning with your book now

Speaker Bio
Susan Friedmann, CSP, is a trailblazer in nonfiction author marketing and coaching. With over 30 years of experience, she helps authors sell books in bulk and grow their influence in niche markets through her company, Aviva Publishing.
She’s authored 18 books, including one that sold over 500,000 copies to a single company. Susan also hosts Book Marketing Mentors, an award-winning podcast in its 9th year, ranking in the top 1.5% globally.
Susan’s no-fluff, results-driven practical strategies, combined with her industry insight, have helped hundreds of authors turn their books into powerful marketing tools and income generators.
