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by Bonnie Kreitler, Rambling Dog Publications
Volunteering for IPNE at September's New England Independent Booksellers Association (NEIBA) convention was a great way to meet people who love books. Those strolling the exhibit floor were bookstore buyers (and a few librarians) looking to discover the next best new books. Others (publishers like us IPNE members) were there to be discovered by buyers. So how did that work out?
I went to learn more about book discovery, so during the afternoon of the exhibit day, I went on a walkabout to see what other publishers (most bigger most IPNE members) were doing to attract store buyers and to learn what a small publisher might duplicate. I also approach strolling store buyers to ask them directly to ask how they preferred learning about new books.
Here are my notes:
Fellow volunteers Charlotte Pierce, Lisa Cohen, and Donna Markussen made for great company. Our books are very different but, in between conversations with potential book buyers, we were able to share and explore marketing ideas with one another. Thanks, all! - Bonnie Kreitler
Rambling Dog Publications LLCP.O. Box 547|Southport, CT 06890|203-254-9230 office
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